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our history

About Jaeden

From a young age, Jaeden Lim Yen Sern has been driven by a deep desire to help others. After his graduation, he embarked on a journey to combine his passion for making a positive impact with a sustainable business endeavor.

Opportunity

Recognizing a significant market gap in bereavement services, Jaeden saw the pressing need for accessible and thoughtful planning for all Malaysians. Surprisingly, only a mere 10% of the population knew or had planned for their burial service. This revelation motivated Jaeden to address this crucial issue and provide a solution that would benefit countless families.

Affordability

One of the primary objectives of Jaeden’s mission was to assist people during challenging times without putting undue financial strain on them. He understood that bereavement expenses could be overwhelming, leading people to withdraw substantial sums of money. 

Mon-Fri: 9 AM – 22 PM

Saturday: 9 AM – 20 PM

With Nirvana, he can  offer a 0% interest rate installment plan. This initiative made funeral services highly affordable and allowed families to cope with their loss without financial burden.

Prudent

Furthermore, Jaeden foresaw the potential risks of future inflated prices in the bereavement industry. To safeguard families from such uncertainties, Nirvana offers plan where small monthly installments could secure their burial services. This approach ensured that families wouldn’t have to face skyrocketing expenses in the future, easing their financial responsibilities and protecting the interests of future generations.

Educate

Jaeden’s vision extended beyond providing immediate assistance; he aimed to empower people with knowledge. He firmly believed in the importance of preplanning for such significant life events. Through Nirvana, Jaeden was able to educate the public about preplanning and its benefits. By sharing this knowledge, he sought to support those in need and create awareness about the importance of early preparation.

With a compassionate heart and a visionary spirit, Jaeden intent in providing heartfelt support and solace to those navigating through times of loss and mourning. He aims to make a difference and create a meaningful impact in the lives of people during their most vulnerable moments.

what we offer

Our Services

Media Obituaries

1000+ memorable pages
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Mourning Support

We help to cope with the loss
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Funeral Planning

Full ceremony organization
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Funeral Templates

All funeral necessaries
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our team

Management

Our professional experienced team of funeral directors, services managers & assistants provides dedicated and caring support every step of the way.

John Dowson

Funeral Service Manager

Tom Fisher

Funeral Driver

Ann Jameson

Funeral Assistant
What We Do

We Can Help You in Different Situations

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Funeral Homes
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Funeral Services
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testimonials

What People Say

The Beacon agency accompanied and directed the funeral ceremony. Our family is grateful for this attentive approach, because you did not stand aside when people did not know what to do and were confused about the correct sequence of events.

Margareth Smith

Client

I want to thank you for good work, especially for humanity and responsiveness. In the minutes when I lost my relative, it was difficult to understand where to go first. With your help, I didn’t have to wander around the city in search of this or that service.

Steven Jason

Client

I lost my father two weeks ago. With a feeling of loss, I was confused and didn’t know what to do. I can’t even imagine how I would have coped without Beacon agency. They organized a traditional funeral ceremony at a high level.

Kate Millar

Client